After a great year that 2017 represented for Netflix given the fact that this “blockbuster” year saw 24 million new subscribers, confirming the potential that Netflix has into becoming the biggest video streaming platform on the World Wide Web.
Currently one of the most popular streaming platforms, Netflix has seen a decline after almost doubling the value of its stocks in the market during the first two quarters of 2018, Netflix will soon have to compete with one of its direct competitors as Disney is coming to another streaming platform, making a healthy competition for Netflix.
Can Netflix Crush the Competition and Bring More Revenue to the Company?
After doubling its value in the stock market during the first half f the year 2018, Netflix added 8 more million subscribers to the platform in the third quarter of 2018 alone, driving more traffic to the platform and more revenues to the company.
It’s been already 10 years since Netflix first appeared as a debutant video streaming platform, and it’s only been 5 years since Netflix started to offer services in form that is now familiar to over 150 million subscribers around the globe.
These 150 million subscribers are what is bringing a steady cash flow to the company, however, investors should expect to see cash outflows and rising debts in the upcoming period of 2019, as Netflix needs to add new titles to the list of flicks and series they are offering to their subscribers.
This strategy will help the company keep the existing users, bringing a steady cash flow to the company and attract new subscribers in addition to counting over 150 million Netflix users.
Netflix changed the way consumers are using video content, enabling on-demand titles across different genres and various productions, which is how the company’s management board is confident that Netflix will be able to drive more users to the platform, already lending 3 billion dollars in 2018.