Facebook is undoubtedly one of the social platforms that technology owners should have in their main portfolios. However, diversification within this subsector provides a margin of safety, which means that considering other actions is also a good idea.
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Facebook social media stock alternatives: The underperformance of Facebook is a risk factor
According to Yahoo Finance, The underperformance of Facebook is a risk factor for investors in 2019. Negative media coverage that undermines the site’s security and privacy issues could convince users addicted to closing the site.
So how do the investors of this giant of the network diversify? Here are some social networks to buy instead of Facebook.
Twitter got stuck in a long-term business range of between $ 26 and $ 34. Each time the stock falls into the $ 26 series, they meet. Advertisers are more than happy with the TWTR changes. They become the main destination to initiate online conversations about products. The audience, mainly on a mobile device, will see and interact with the chat and increase the advertising pulse.
Sina Corporation
Sina Corporation is another investor in Chinese media stocks that must consider the actions of FB. It has a portrait itself as a leading online media company serving China and the global Chinese communities. Sina.com is a remarkable network of digital media, while Sina Mobile has a mobile portal and mobile applications. Weibo is a social media organization.
Snap Inc
Snap Inc started the year at around $ 5, but SNAP shares have steadily risen to more than $ 10.70 in recent markets.
The company reported tremendous results for the fourth quarter of 2018 on February 5. Your introduction of video ads that users could not skip was added to the bottom line. Getting users to see ads in exchange for free use of Snaps messaging and camera features is a more than fair compromise.
Weibo reported MAU of 462 million in the fourth quarter. Revenues from advertising and marketing increased by 25% compared to the previous year to $ 417 million. The DAU increased 28 million from last year to 200 million. In the first quarter, the company generated revenues of between $ 395 million and $ 405 million. This is within the consensus, but because Weibo did not advise him, he sold shares of WB.
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