Sina Corporation is described as the leading media platform in China, with their operations enabled by another Chinese giant – Weibo – the leading social media network in the country, while Sina Corporation is said to be targeting Chinese communities.
The company has two sources of profit
The company has two sources of profit, generating revenue through their official website Sina.com, which represents a digital media network, while the company also has a branch called Sina mobile, which represents a part of the company operating with mobile applications and a mobile portal.
Sina might represent a profitable investment for those investors searching for alternatives for social media stocks such as Facebook (FB) based on their revenue reports from the previous periods.
How Profitable is Investing in Sina Corporation Stocks (SINA) in 2019?
Sina Corporation released their report for the last quarter of 2018 several weeks ago on March 5th, revealing that the company had made a positive progress when it comes to the growth rate in revenue for 2018, in oppose to the previous fiscal year.
The company reported 484.3 million with the help of revenue growth generated through advertising, showcasing 14% of growth both in revenue growth and revenue collected through ads.
2.3 billion dollars in cash and cash equivalents for 2018
At the same time, the company reported 2.3 billion dollars in cash and cash equivalents for 2018, while Sina Corporation is also said to be bringing changes to their accounting for non-business line of the company, which is also said to be one of the reasons why the company reported increased in revenue for 2018.
Revenue in 2019 for Sina Corporation might increase from 18% to 25%
Moreover, the company is predicting more increased for 2019, stating that the revenue in 2019 for Sina Corporation might increase from 18% to 25% based on their user base and rate growth in attracting new audiences in China.
One of the and fast-growing media platforms
The company is said to be one of the greatest and fast-growing media platforms in the country, which is why market watchers considers SINA to represent profitable stocks in the long run.